who we are
Meet the Team Helping Accounting Firms Build Smarter Growth
Fractional marketing leadership built for your profession—and your ambitions.
Who We Are
AccountingCMO was founded on a simple idea: accounting firms deserve marketing partners who understand their world. We specialize in helping firms build marketing functions that align with their growth goals.
We are a proud franchise of yorCMO—a national network of experienced fractional Chief Marketing Officers. This gives our clients access to a deep bench of talent and a proven marketing system trusted by hundreds of growth-minded businesses.
At AccountingCMO, we don’t believe in one-size-fits-all marketing. We believe in clarity, strategy, and a structured approach that enables confident decision-making at every step.
A Team Built for the Work You Need
Every client engagement is led by a senior-level fractional CMO with deep experience in professional services marketing. While Chad serves as president and primary strategist, AccountingCMO operates as a collaborative team—pairing each client with the right strategic lead and supporting them with a flexible bench of marketing specialists.
Whether you’re working with Chad directly or one of our fractional CMOs, you can expect the same structured process, measurable outcomes, and professional services-savvy leadership.
How We Help Firm Leaders Take Control of Growth
We work with managing partners, firm CEOs, and practice leaders who are ready to bring order to marketing—and drive meaningful results. Our clients typically seek:
• Clarity – Alignment between business goals and marketing strategy
• Confidence – Trust that marketing can be managed, tracked, and improved
• Control – A process that drives growth without unnecessary complexity
At AccountingCMO, we help firm leaders stop guessing and start leading their growth function with intention.
Our Mission
• Equip firm leaders with the tools, structure, and insight to lead marketing with confidence
• Build marketing foundations that scale with the firm
• Provide high-impact, fractional marketing leadership at a cost that makes sense
Meet the Team
Chad Person
President
Chad has spent two decades helping CPA firms connect marketing strategy with business outcomes. Before launching AccountingCMO, he led dozens of firm growth initiatives as a fractional CMO—earning a reputation for blending strategic thinking with practical execution. He now leads a select team of senior marketers who share that same commitment to driving clarity and performance.
Sean Foote
Chief Marketing Officer
As the founder and CRO, Sean is an experienced growth executive with 20+ years of a proven track record of driving sustainable revenue across B2B, B2C (D2C/CPG), and B2B2C sectors across many industry verticals. He has built growth ecosystems that align people, platforms, and performance, maximizing ROI, accelerating change, and enabling scalable growth. Known for his entrepreneurial mindset and forward-thinking leadership, Sean excels at managing resources, optimizing complex operations, and developing high-performing cross-functional growth teams.
yorCMO Network
At AccountingCMO, you don’t just get a fractional CMO — you get a growth partner backed by a powerhouse.
Our collaborative model puts a seasoned marketing leader at the helm of your firm’s strategy, with on-demand input from our network of CMOs.
Every engagement is supported by:
• Proven frameworks tailored to your firm’s stage and structure
• A skilled execution team that works behind the scenes
Unlike bloated agencies or generic consultants, we go deep — aligning strategy to your goals, unlocking growth without overwhelming your team, and staying focused on what matters: visibility, referrals, pipeline, and profit.